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Better Beginnings

Western Australia, Australia
Programme name

Better Beginnings Family Literacy Program.

Country

Western Australia.

Date of information

December 26th 2023

ABOUT THE ORGANIZATION

Organization name

State Library of Western Australia

Organization address

25 Francis St, Perth, WA, 6000

Goal/objective

An initiative of the State Library of Western Australia, Better Beginnings is a state-wide family literacy program that supports and involves parents in their child’s early literacy and language learning. The program encourages parents to share books, songs and rhymes every day from birth, to support them in building the early literacy skills their child needs to become a good reader and be ready to succeed to their fullest potential at school and throughout their lives.

Organization contact

Rebecca Ong

Position of contact person

Manager Participation and Learning

Organization website

http://www.better-beginnings.com.au/

Organization type

State Government

How many staff does your organization employ?

100

ABOUT THE PROGRAMME

Basic details

Programme name

Better Beginnings Family Literacy Program.

Country/Province/City where the programme takes place

Western Australia.

Year started

2004

Programme goal/objective

An initiative of the State Library of Western Australia, Better Beginnings is a state-wide family literacy program that supports and involves parents in their child’s early literacy and language learning. The program encourages parents to share books, songs and rhymes every day from birth, to support them in building the early literacy skills their child needs to become a good reader and be ready to succeed to their fullest potential at school and throughout their lives.

Funding sources

State Government, Local Governments and Corporate partnership.

Geographic coverage

Statewide (delivered in all Western Australian local governments).

Purpose of the programme

Not for profit?

Not for profit.

Religious or political purpose?

None.

Local consistency of model

Is your programme model consistent across your geographic area, or are there regional differences?

The Better Beginnings program model is consistent across Western Australia, however there is some flexibility depending on local capacity and the relationship formed between public libraries, local child health nurses and schools. This flexibility ensures that the program can be delivered in a way that best meets the needs of the community, and makes best use of the available services and their capacity. For example, in all local governments, child health nurses deliver reading packs to families at a child’s 8 week infant health check. Some public library staff may also attend new parent sessions led by child health nurses, where available, to talk about early literacy and promote the local public library.

Book Packs

What are the contents of your gifting pack?

Birth reading pack: Board book – Baby Ways. Early literacy information booklet for parents. Nursery rhyme lyric booklet and audio CD. Nursery rhyme wall frieze. Two year old reading pack: Picture book. Nursery rhyme fridge magnet. Sing With Me booklet including nursery rhyme lyrics, audio CD, book recommendations for two year olds, and early literacy messages and information for parents. Four year old reading pack: Picture book. Literacy activity relating to the picture book. Read With Me booklet for parents including home literacy activity ideas, book recommendations for four year olds, and early literacy messages and information for parents.

Is your programme offered free of charge to all families?

Yes.

Partnerships and Delivery

What are your primary `points of contact` with the population you serve? (i.e your local programme partners.)

Library, Health clinic, School.

Who gifts/hands-out your pack to families?

Healthcare workers. Librarians. Kindergarten teachers (at age 4, prior to a child’s first year of full-time school).

Does your programme uses volunteers?

The State Library does not use volunteers in the coordination of Better Beginnings. Public libraries may use volunteers to provide some support their delivery of the program, however, this decision is made at a local level.

Audience

Is the programme universal or targeted?

Universal within Western Australia.

How many children does your programme serve a year?

Each year Better Beginnings reaches approximately 96% of families with a baby, and 99% of families with child aged four years. Current annual reach is: 30,000 families with a baby, 38,000 families with a 4 year old child, 20,000 families with a two year old child.

At what age/gifting period do children receive your programme?

Birth – 6 months, 2 – 4 years, Reading packs are specifically gifted at birth, two and four year old age milestones.

Diversity provision

Does your program include provisions or resources for children with special needs?

A reading pack is available for families where either the parent or child has a vision impairment. The pack contains a braille edition of the Baby Ways board book, an accompanying audio CD, and inclusive early literacy guidance for parents, produced in collaboration with VisAbility, a disability service in Western Australia. Additionally, families can access a borrowable Baby Ways Touch and Feel Kit from public libraries, which contains additional books and tactile resources suitable for families experiencing sensory challenges.

What language populations does your programme serve?

All resources are currently produced in English. Messages relating to the importance of talking, reading and singing in a family’s home language, and promotion of library collections and resources in languages other than English, are delivered by health and library practitioners through their one to one engagement with each family. In the future, opportunities to produce resources in Western Australian Aboriginal languages will be explored.

Evaluation and research

Have you conducted programme evaluation or research (including longitudinal)? If yes, has this evaluation/research been published?

Better Beginnings is independently evaluated through a longitudinal study by Edith Cowan University. The findings demonstrate the positive impact of the program on influencing the behaviours and attitudes of parents in reading and singing with their children from birth. The evaluation reports have been published and are available to view on the Better Beginnings website: www.better-beginnings.com.au/research Additionally, in 2016 the State Library of Western Australia commissioned a Social Return on Investment analysis to measure the social value created by Better Beginnings. The report identified that for the equivalent of every $1.00 AUD invested in Better Beginnings, $5.64 AUD is returned to the Western Australian community in social value.